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HomeBusinessMercedes G-Class EQG concept wows off-roading aficionados at IAA

Mercedes G-Class EQG concept wows off-roading aficionados at IAA


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Mercedes is rolling a variety of new products out at IAA 2021 in Munich this week and one we weren’t quite expecting is the EQG concept which would put Mercedes on the path of electrifying its G-series off road lineup.

If you are looking for details, unfortunately Mercedes is tight lipped on the AWD EQG spec sheet. You could probably expect a similar sized battery as the EQS line at over 100kWh with a much shorter range because of the increased drag of the off-roader. Today’s unveiling is mostly about eye candy and imagining an off-road Mercedes with all of the benefits of electrification.

With the Concept EQG, Mercedes-Benz presents the near-production study of an all-electric model variant of its utilitarian off-road icon. Visually, the concept car combines the unmistakably striking look of the G-Class with selected design elements typical of all-electric models from Mercedes as contrasting highlights. The 4×4 qualities of the “G”, which have always set the highest standard, will not only find their way into the age of electric mobility, but will be developed even further in some areas. The Concept EQG thus offers a promising preview of what a Mercedes-Benz G-Class with battery-electric drive will be capable of.

You’ll note in the gallery below a closed off grill similar to the EQS, 22-inch polished aluminium alloy wheels, a roof mounted lightbar reminiscent of Tesla’s Cybertruck and a distinctive look that pays homage to the G-Class lineup but really goes into a futuristic version of itself.

Classic G-Class design language with quotes from Mercedes-EQ design

The Concept EQG is also very much in the design tradition of the model series and can be recognised at first glance as a G-Class. The near-production study adopts the G-Class’ angular silhouette including its iconic elements. Illuminated stripes make the robust exterior protective strips stand out visually. The separating edge of the attractive two-tone paint finish – gloss black on top, gloss aluminium beam on the bottom – runs in the area of the front end directly under the overlying bonnet, thus emphasising this design feature even more clearly.

The front view of the Concept EQG looks familiar, not least because of the typical round headlights. Instead of a radiator grille, as on the conventionally powered model versions, this all-electric variant features a continuous deep black radiator grille. In this Black Panel Grille, the illuminated star with 3D effect sets a striking accent. Around it, the animated pattern of “round squares” (squircle pattern) in the familiar blue of the Mercedes-EQ models creates a visual link. An all-round illuminated band wraps the Black Panel, which, alongside the white illuminated circles in the exterior mirror housings, complements the daytime running light graphic of the headlights.


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